Extended partnership pledged to People’s Self-Help Housing by Bloom Again Foundation

FOR IMMEDIATE RELEASE – Central Coast, CA, November 22, 2021 – The Bloom Again Foundation has renewed support to People’s Self-Help Housing (PSHH).  The Southern California based nonprofit, which provides rapid response financial assistance for economically vulnerable women, have already supported PSHH residents with over $50,000 in much needed aid over the past six years.

To commemorate the partnership, People’s Self-Help Housing, which included Chief Operating Officer Anna Miller, Chief Real Estate Development Officer Veronica Garcia, and Director of Neighborhood Development & Resident Services Rick Gulino recently traveled to Glendale, California to attend an event hosted by the Bloom Again Foundation.

“We are honored that they have selected the residents of PSHH to be the beneficiary of this exciting partnership,” said Gulino, “this will have a significant positive impact on so many, for a decade to come.”

Founded by bestselling author and motivational speaker Dr. Lois Frankel (Nice Girls Don’t Get the Corner Office, and her latest book, Ageless Women, Timeless Wisdom: Witty, Wicked, and Wise Reflections on Well-Lived Lives) the Bloom Again Foundation has helped thousands of women get back on their feet after suffering through an economic or health challenge. Through the provision of living essentials and financial help, gifts from the Bloom Again Foundation have helped scores of PSHH residents emerge emotionally and financially strong after life changing events.

To learn more about PSHH, visit To learn more about the Bloom Again Foundation, visit

About People’s Self-Help Housing (PSHH)

With nearly 1,000 units of new housing in its pipeline, founded in 1970, PSHH is the longest-serving nonprofit affordable housing organization on the Central Coast. With a mission of building homes and providing services to strengthen communities and change lives, PSHH serves low-income households, working families, seniors, veterans, farmworkers, those living with disabilities and the formerly homeless. It also provides homeownership opportunities through a self-help, “sweat equity” program that has seen over 1,200 homes successfully completed. PSHH has a presence in San Luis Obispo, Santa Barbara, Ventura and Monterey counties, manages over 2,000 rental units, and employs over 200 staff members. PSHH acknowledges the indigenous people of the territories that our organization occupies, including the Chumash, Salinan, Yokuts, Kitanemuk, and Tataviam people. To read the full land acknowledgement, visit For more information about the organization, visit, email or phone (805) 781-3088.


Media Contact:, (805) 548-2718

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