Pamme Mickelson Takes the Reins as Hearts’ New Executive Director

Hearts Therapeutic Equestrian Center has announced Pamme Mickelson as its new executive director.

Mickelson brings more than twenty years of nonprofit, development and leadership experience to the organization, including her former position as executive director of the Alano Club of Santa Barbara. Prior to joining the Alano Club, Mickelson served as the marketing and events manager for the William Sansum Diabetes Center.

Mickelson moved to Santa Barbara in 2012 from Austin, Texas, where she served in a number of marketing and development roles before launching her private life coaching business. She previously held positions with Lady Bird Johnson Wildflower Center, the Austin Convention and Visitors Bureau, Zachary Scott Theatre Center, and The Crossings. Mickelson also spent a few years as an independent consultant, lending her expert services in event management and marketing to foundations and organizations in Austin.

Locally, she currently serves as parliamentarian for the Coastal Quilt Guild and has held a number of volunteer and committee positions at the SB Newcomers Club. Mickelson is also a longtime volunteer at the Santa Barbara Botanic Garden.

She studied marketing and design at The University of Texas.

Since 1985, Hearts Therapeutic Equestrian Center has improved the lives of individuals with physical, emotional, and cognitive challenges, illnesses or injuries, in Santa Barbara County through equine facilitated activities and therapies.

For more information about Hearts, call (805) 964-1519 or visit

About Hearts Equestrian Therapeutic Center
Established in 1985, Hearts employs equine assisted activities to inspire, strengthen, and motivate children and adults with special needs. Hearts is a 501(C) 3 non-profit organization and is recognized by the Professional Association of Therapeutic Horsemanship International (PATH) as a “premier center” — the highest possible level of accreditation, demonstrating a superior level of adherence to national industry standards.  For more information, please visit or call (805) 964-1516.


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